Marketing in the Canadian environment
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Marketing in the Canadian environment by Bruce E. Mallen

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Published by Prentice-Hall of Canada in Scarborough, Ont .
Written in English

Subjects:

Places:

  • Canada.

Subjects:

  • Marketing -- Canada

Book details:

Edition Notes

Includes bibliographical references.

Statement[by] Bruce E. Mallen, in association with V. Kirpalani (on chapters 4, 5 and 12) and G. Lane (on chapter 11).
SeriesFoundations of marketing series
ContributionsKirpalani, V. H. 1928-, Lane, G.
Classifications
LC ClassificationsHF5415.12.C35 M32
The Physical Object
Paginationvii, 296 p.
Number of Pages296
ID Numbers
Open LibraryOL5288370M
ISBN 100135572231, 0135572150
LC Control Number72007834

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